COOKIE POLICY – SWEDISH EXHIBITION & CONGRESS CENTRE
We at the Svenska Mässan Gothia Towers AB (“Swedish Exhibition & Congress Centre”) use cookies, pixels and similar technologies (”cookies”), which provide us with information about your device and store information on your device, e.g. your computer, mobile phone or tablet. In this Cookie Policy, we explain why we use cookies when you visit our website.
We care about your privacy and want you to feel secure when you use our website.
Contact us if you have any questions about our use of cookies.
Summary – why do we use cookies?
Cookies help us remember you and your preferences, so that we can tailor the website content to your interests and give you an optimal user experience.
If you consent, we use cookies to:
- display relevant marketing content from us on other websites, e.g. Instagram,
- improve the way our website is used with the help of analytics services and,
- improve our newsletters.
In addition, we need to use cookies to remember if you have consented or not, and in order for our website to function.
To read more detailed information about our use of cookies, click on the links above.
Your rights – When we use cookies, you have certain rights. These include the right to withdraw your consent and the right to appeal to a supervisory authority. Further down in this text is more detailed information on how to avoid cookies.
Your rights – When we use cookies, you have certain rights. These include the withdraw your consent and the right to appeal to a supervisory authority. Further down in this text is more detailed information on how to avoid cookies.
Contents:
Controller responsible for the use of cookies and how to contact us
We at Svenska Mässan Gothia Towers AB, corporate identity no. 559080-8290, are responsible for the use of cookies on our website.
Do not hesitate to contact us if you have any questions about our use of cookies, or if you want to object to our use of cookies. Our contact details:
- Svenska Mässan Gothia Towers AB, 412 94 Gothenburg
- [email protected]
- Reach out to us using the form
Your privacy is important to us
To protect your privacy, we have taken measures to avoid identifying you when you are not logged in. For example, your IP address is encrypted so that, in principle, it is impossible for us to trace who you are. When we process data that can be directly or indirectly linked to you as an individual, we inform you of this in our Privacy Policy..
You can avoid cookies
- You can block certain types of cookies in your browser settings. In that case, your browser will automatically deny the use of these cookies or notify you each time a website (e.g. our website(s)) requests to use that type of cookies.
- You can choose to not consent to us using certain types of cookies through our cookie tool.
- If you choose to give your consent, you can always withdraw your consent in the cookie banner and the cookie tool on our website. Such withdrawal will take effect for the subsequent period.
- After your visit, you can review and delete the persistent cookies stored in your browser.
If you block or delete necessary cookies, the website will not function optimally and you will not be able to use all the functions on it. Below is a description of what happens if you block or delete this type of cookies.
You have a right to complain
To request more information about cookies or permitted use of cookies, or to submit a complaint about our use of cookies, you can contact the supervisory authority for cookies. In Sweden, this is the Swedish Post and Telecom Authority.
Certain cookies continue to be used after your visit
Certain cookies (called “persistent cookies”) will continue to be used by your browser even between sessions, meaning after you have visited our website, while other cookies (called “temporary cookies” or “session cookies”) are only used temporarily. In the lists below, you can see more details about how long we use each cookie.
Third-party services and third-party cookies
We primarily use common “http cookies”, but we also use more advanced pixel cookies and third-party cookies from marketing service providers. Some of these providers will use the collected information for their own purposes. However, most of our providers do not use the information for their own purposes but only act according to our instructions. In the tables below, we have linked to information about how third parties use cookies.
Some of these providers transfer your personal data outside the EU/EEA. In ourprivacy policy, we provide a more detailed description of what it means when information is transferred outside the EU/EEA.
Cookies that you can consent to
The cookies we describe below are only used if you have given your consent. Your consent is voluntary, and you can withdraw it at any time by clicking on the tool symbol in the below left-hand corner and changing your choices.
Marketing
| To display relevant marketing If you consent |
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|---|---|
| We use cookies to display relevant marketing when you visit other websites or social media platforms, and to measure the effectiveness of our marketing. We do this using the various marketing services listed below. These tools mean that you will see search results and advertisements from us based on the analysis of how you have used our website and other information that our providers have about you (known as ”profiling”). It is often possible to choose how each marketing service is allowed to adapt the marketing shown to you. Here you can make choices about the marketing you see from Google and here you can find information about making choices for the marketing you see on Facebook. |
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| If you block/delete these cookies, you will see less relevant marketing content. |
Statistics and analytics
| To improve the way our website is used If you consent |
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|---|---|
To improve our website, we use cookies from analytics tools that collect and analyse information about:
With this information, we can optimise features, understand user behaviour, and make changes to the website to better suit our visitors. |
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| If you block/delete these cookies, we will have less basis for developing our website. |
| To improve our newsletters If you consent |
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|---|---|
| To improve our newsletters so that they are more tailored to our subscribers, we use cookie-like functionality. This means that we analyse how you interact with our newsletters by collecting information about how you use them, e.g. what you click on. | |
| If you block/delete this type of functionality, we will have less basis for developing our newsletters. |
Necessary
These cookies are important for our website to function correctly. They are necessary to provide a service that you have explicitly requested, so you cannot refuse or disable these cookies.
| To remember your choices Necessary |
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|---|---|
| To remember if you have given your consent, we continue to save information about your consent using cookies. | |
| If you block/delete these cookies, we will not be able to remember your choices. Instead, you will need to make the same choices repeatedly. For example, you will see our consent banner multiple times. |
| For the functionality of the website Necessary |
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|---|---|
| We use functionality in order for the website to function. For example, to keep track of your session, we use functionality that creates a unique ID for your session. This makes the website function optimally by recognising you during your visit. | |
| To keep you logged in, we use a functionality that remembers you have logged in after you enter your login information. This functionality is necessary to keep you logged in to your account, and is only used during the time you are logged in. | |
| To customise the website based on whether you visit us on a mobile, desktop, or other device, we use cookies that collect information about your device. Based on such information, we adjust the website view so that you see the website in the layout suitable for the device you are using. |
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| If you block/delete these cookies, the website will not function optimally. |
This Cookie Policy was adopted by Svenska Mässan Gothia Towers AB on 22 april 2025.